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M & BD

New white paper: Financial Education - Leveraging this Marketing, Growth & Engagement Tool

07.27.2015

A new white paper Financial Education: Leveraging this Marketing, Growth, and Engagement Tool,” discusses how credit unions can leverage financial education to improve members’ financial wellbeing while simultaneously promoting and growing the credit union.

M & BD

Personalized Mobile Apps for Marketing

07.27.2015

As mobile banking apps become more prevalent, institutions need to take advantage of the mobile platform as a marketing opportunity. The best way to do this is by producing an app that delivers a useful, personalized experience. And that means going beyond delivering generic push notifications.

OP & SS

How to Boost Performance with Branches

07.27.2015

For everything from strategy formation to performance management, banks compare themselves to others, and new BAI research indicates it’s time to completely redefine what constitutes a peer....

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