Marketing Professional of the Year Award


Nominations Deadline: January 8, 2021
Entry Materials Deadline: February 5, 2021

Entry deadline will be strictly followed – no entries will be accepted after the February 5, 2021 deadline date so please don’t wait until the last minute – applications take time to fill out and complete. Thank you!

The CUNA Marketing & Business Development Council's Marketing Professional of the Year Award recognizes and honors an individual who exemplifies excellence in credit union marketing. This distinction is reserved exclusively for the credit union marketing elite: individuals who, in all aspects of their chosen profession, consistently excel for the benefit of their employer, and the advancement of ideals of the credit union movement.

Hear from the 2020 Winner:

Marella Nardotti, Vice President of Marketing, NextMark Credit Union, Fairfax, VA: "What does this award mean to you and your credit union? It is quite an honor – especially since there are so many talented credit union marketers doing extraordinary things to help raise awareness of our industry around the world. For our team at NextMark, receiving the award shortly after we completed a 2-year rebrand made it even more special, because it was an affirmation that we succeeded in bringing our new brand to life. The award celebrates our hard work and our commitment to meaningfully connect with our members, guiding them towards achieving financial success.

The experience was an opportunity to not only reflect on our marketing accomplishments, but to really validate my passion for the industry. I can wholeheartedly say I love what I do, and knowing that my credit union provides financial products that help turn people’s dreams into reality is extremely rewarding. Due to current circumstances, I was not able to network with other CU marketers at the conference in Orlando, but the CUNA staff did an amazing job with putting together a virtual awards ceremony that connected people across the country. I look forward to hopefully connecting with everyone next year in LA.

What would you say to others thinking about applying for the MPOY Award? Go for it! My advice to you is to take the time to gather and present your accomplishments in a manner that truly demonstrates your awesome work."

Winner Recognition

The winner will be announced at the 28th Annual CUNA Marketing & Business Development Council Conference, March 21-24, 2021 in Los Angeles. The winner should plan on attending the conference and will receive the following:

  • The prestigious Marketing Professional of the Year award;
  • Recognition in Credit Union Magazine;
  • Complimentary registration to the conference;
  • The opportunity to help select the following year's recipient and present the award.

Nomination and Entry Process

Start by reviewing the details, deadlines and nomination process.

To nominate an associate or yourself, complete the online nomination form. You may nominate more than one person.

Once nominated, those interested in competing for the award must submit entry materials.

How to Enter
The entry form must be completed and submitted online. The steps below outline exactly how to enter.

  1. Register an Account
  2. Create Your Entry
  3. Upload Digital Files
  4. Submit Entry

LOGIN – to begin entry process

If you have questions about the entry process, please contact CUNA Councils at 1-800-356-9655, ext. 4018 or