Fabio Biasella is an industry thought leader and codifier of best practices in retail banking, with a focus on credit unions. He has a proven ability to develop integrated marketing strategies that drive member engagement and brand growth. At Travis CU, he uses those best practices learned from working with high-performing credit unions to set the overall strategy for Travis, helping to drive the organization’s business performance.
Fabio believes the concepts of sharing the benefit of knowledge and nourishing staff are critical pieces of leadership. By developing the knowledge base of his creative team about the credit union industry, as well as the products and services Travis offers, he actively paves the way for the creative group to apply its skillset uniquely and forcefully to the business. Fabio holds an MBA in Marketing & Leadership from Marquette University and a BS in Finance from University of Illinois.