Cynthia Colón, Assistant VP Multicultural Inclusion Strategy, has been an important member of GTE’s marketing and engagement team for eight years. Her efforts have played an essential role in introducing a lineup of services to GTE’s Spanish speaking membership and has expanded the credit union’s presence in the Hispanic community. Cynthia has also spearheaded the organization’s Diversity, Equity, and Inclusion initiative. In 2022, she won the 2022 Marketing Professional of the Year from the CUNA MBD Council. Prior to her role with GTE, Cynthia worked with the Lower East Side Peoples Federal Credit Union in New York, as Marketing Director.
Cynthia obtained her Bachelor of Arts in Media Studies from Hunter College (CUNY) in New York. She also holds Certifications in Linguistics and Puerto Rican Studies from the University of Puerto Rico, Diversity, and Inclusion from Cornell University and in Diversity, Equity and Inclusion in the Workplace from the USF.