Caroline Vahrenkamp

Caroline Vahrenkamp is responsible for Raddon Research Insights, the Raddon national consumer research program, and has authored more than 20 research studies since 2016. A former credit union CFO and SVP of Marketing, she uses her nearly 25 years of experience to find trends and patterns in consumer behavior and to develop solutions for institutions, particularly in their strategic planning, product development and marketing strategy. Caroline earned her bachelor’s degree from Emory University and her Master of Business Administration from Georgetown University's McDonough School of Business.

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