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Diamond Awards

The most prestigious annual credit union marketing competition, the Diamond Awards recognize and reward creative excellence and outstanding results.

2023 Diamond Awards Photo Collage

An Insider's Guide to the Diamond Awards

Get the “insider” scoop on how the Diamond Awards judging works. Plus, two credit union winners share their strategies. View the recording and download the slides from the August 3, 2023 Roundtable Discussion.

2024 Diamond Awards


Key Dates

06 SEPT 2023
Open for Applications | Apply Now


13 DEC 2023
Early-Bird Entry Deadline


8 JAN 2024
Final Entry Deadline
Monday by 11:59 pm CT

6 FEB 2024 | on or about
Winners notified via email

19 MAR 2024
Awards announced at Recognition Dinner

View Submission Process

How to Enter

2024 Diamond Awards | How to Enter

Entries must be completed by January 8, 2024 – complete by December 13, 2023, and save on entry fees! To apply, use your CUNA login credentials to begin. If you require further assistance, contact

Learn how to enter


About Diamond Awards Submission Process

Winning Entries

Winning Entries

Congratulations to our 2024 winners! The awards were presented March 19, 2024 at the Marketing & Business Development Conference in Las Vegas. More than 170 credit unions were recognized for their achievements.



Learn more about the 37 categories in credit union marketing and enter for the chance to win.



In order to be eligible for the Diamond Awards competition, entries must meet eligibility and submission requirements listed here.

Winner Recognition

Winner Recognition

Learn more about how winners are recognized.



Questions? If you have questions about the categories, online entry process or require further assistance, contact the Award Chairs or Council Administration.



Check out the Diamond Awards most frequently asked questions. If you require further assistance, contact