In addition to the overall benefits of CUNA Council membership, Marketing & Business Development Council members also enjoy the following benefits.
- CUNA Marketing & Business Development Council Community - the opportunity to engage with other marketing and BD execs on topics you focus on like how to engage indirect members, ROI and marketing reports for the board of directors.
- Councils Mentor Match
- Executive Board
- Various Committees
- Member Directory
- Annual Council Conference
- Virtual Roundtables focusing on topics that impact your role like marketing automation, strategic social listening and content marketing.
- Scholarship Program
Tools, Resources and Information
- Monthly Councils Connection e-newsletter
- The Marketer's Toolkit – providing inspiration and templates like brand guides, an ROI calculation template, an event management template and more
- White Papers including:
- Steered by Strategy: Developing and Implementing Outcome-Based Strategic Marketing Plans (click to preview)
- 5 Stars or Bust: Digital Reputation Management (click to preview)
- CUNA Councils Shared File Library
- Credit Union Magazine digital subscription (a $60 value)
- 25% off the Annual Council Conference (non-member rate)
- 10% off most CUNA schools, conferences, e-schools and webinars
- 10% off most CUNA products & services
Awards and Honors
- Marketing & Business Development Council Awards Programs
- Including: Diamond, Excellence, Hall of Fame, Rising Star and Volunteer of the Year